Read Public Relations in China Building and Defending your Brand in the PRC Palgrave Pocket Consultants Free

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Author : D. Wolf
Publisher : Palgrave Macmillan
Total Pages : 226

In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China.





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